Blue Tie Productions

BE BOLD | BE SEEN

The best work in the world goes unseen every single day.

Your orchestra performs to sold-out crowds. Your company builds things that matter. But nobody outside your walls knows how to see it.

THAT’S WHAT WE FIX.

Blue Tie Productions is a La Crosse-based video production company specializing in orchestral and performing arts videography, plus strategic commercial video for brands that refuse to stay invisible. We film it. We edit it. We make sure the right people see it.

 

From overlooked to unforgettable.

Schedule your Discovery Call →

← CHECK OUT OUR WORK

Award winning documentary filmmaker

11+ Film Festival Selections for “The Season”, Documentary

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“The Season”

Trusted By Leading Brands and Organizations

Having worked with leading businesses in the trades, corporations, and performing arts.

Check Out Our Work

Strategic Video Production

•  3 Commercial Clients/Month (Selective Partnership)
•  8 Years in Business (Since 2017)
•  Wisconsin & Midwest (Based in La Crosse)

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WHAT WE DO

COMMERCIAL VIDEO PRODUCTION

Most video companies take every project that comes through the door. We don’t.

We work with three commercial clients per month. That’s it. Because good video production isn’t about pretty pictures—it’s about strategy. What do you actually need? Where does it live? How does it serve your brand?
We ask the right questions. We plan the shoot around your goals, not our shot list. We deliver content that works—whether that’s a 60-second brand story, product demo, customer testimonial, or recruitment video.
You’re not hiring a videographer. You’re hiring a partner who understands marketing, brand positioning, and how to make your message break through.

EXPLORE OUR

COMMERCIAL SERVICES

PERFORMING ARTS & ORCHESTRAS

Orchestra concerts are live. Fleeting. Gone the moment the last note fades. We preserve them.

Not just as recordings—as cinematic experiences that extend your reach beyond the concert hall. Prospective donors see your excellence. New audiences discover your artistry. Your marketing team finally has content that matches the caliber of your performance.
We’ve filmed symphony orchestras across Wisconsin and the Midwest. We understand rehearsal schedules, acoustics, and how to stay invisible while capturing everything. Your musicians focus on the performance. We handle the rest.

EXPLORE OUR

PERFORMING ARTS SERVICES

SEE OUR WORK 

FROM ORCHESTRAS TO BRANDS, WE CREATE VIDEO THAT COMMANDS ATTENTION.

“The Season” – Trailer

Maxwell-White Plumbing

Tolerance Masters

Chippewa Valley Symphony Orchestra

Scapeland

The Wedding Tree

WHY BLUE TIE PRODUCTIONS?

STRATEGY | EXECUTION | PARTNERSHIP

STRATEGY FIRST

We don’t just show up and shoot. We ask: What do you need? Who’s watching? Where does it live? Every project starts with strategy—not cameras.

QUALITY EXECUTION

We shoot in 6K BRAW or ProRes RAW with professional cinema lenses. Your footage is crisp, color-accurate, and ready for any platform—broadcast, social, or big screens.

TRUE PARTNERSHIP

You’re not hiring a vendor. You’re hiring a partner who understands marketing, brand positioning, and how to make your message break through.

Ready to start your project?  Schedule a Discovery Meeting today →

Who's Behind The Production

I’m Jake Zabinski. I started Blue Tie Productions in 2017 because I saw a problem: great work going unseen.
I was handling marketing for a local coffee shop when I realized video was the only thing breaking through the noise. So I learned how to shoot. How to edit. How to tell stories that people actually watched. By 2022, I went full-time. Not because I’m “passionate about film”—though I am. Because businesses and arts organizations in La Crosse and across Wisconsin needed someone who understood both the creative side AND the strategic side of video. Today, Blue Tie Productions films orchestras, dance companies, and select commercial brands who refuse to blend in. We’re building a reputation as the go-to video production partner for performing arts organizations across the Midwest—and we’re just getting started.
My goal: Make Blue Tie Productions the name you think of when you need video that actually works.
Let’s talk about your project. 
—Jake Zabinski
Founder & Producer/Editor
La Crosse, Wisconsin

Proud Partners and Clients

https://www.scapelandlax.com/
https://www.cvsymphony.org/
https://runsignup.com/Race/WI/WestSalem/SwimNeshonoc
Emergency Medical & Fire Services | Woodbury, MN
https://nicoletlaw.com/la-crosse-personal-injury-lawyer/
https://www.maplegrovevenues.com/mgv
https://www.desoto.k12.wi.us/
Tolerance Masters<br />
https://reviveperio.com/
https://www.thecolorbar.com/
https://www.aproposphotography.com/about-apropos
http://7riverstreeservice.com/
https://www.neuiesvoguebarandgrill.com/
https://www.oratrails.org/
https://www.maxwell-white.com/
https://www.theweddingtree.com/
https://www.habitatlacrosse.org/
https://www.district901gym.com/
https://omegabakerywi.com/
https://www.concordiaballroom.com/
https://www.unityfitnesspro.com/
https://www.lacrossewaterpros.com/
https://lyso.org/
cabin coffee la crosse wi
https://www.arthouselacrosse.com/about
https://www.loudr.agency/
https://www.ghrealtors.com/
https://www.180grit.com/
Aquinas Catholic Schools https://www.aquinascatholicschools.org › ahs-home
https://joexteriors.com/
http://thepumphouse.org/
http://www.shopreds.com/
https://www.meterstudio.com/
Treehouse Gift & Home - Gifts for Her, Mother's Day Gifts Treehouse Gift & Home https://treehousegift.com
https://challengeacademy.org/
https://www.couleeauto.com/
https://www.lacrosseweddingexpo.com/
Blue Tie Productions' rating on DesignRush, the industry-leading B2B Marketplace connecting brands with agencies.
https://www.nhagainstabuse.org/
https://www.habitatlacrosse.org/restore/
https://cappellaperformingartscenter.com/
https://www.mylifelacrosse.com/

Ready to start your project?  Schedule a Discovery Meeting today →

Our Trusted Partners

The best projects happen when top talent collaborates. Here’s who we bring in when the job demands it.

Ben Tierney-Morrison

from Morrison Media, LLC

Roles: Director of Photography | Lighting | Photography

Ben Tierney-Morrison is a videographer, photographer, and digital marketer based in La Crosse. We’ve collaborated on dozens of projects—from multi-camera commercial shoots to weddings and events where we need a second shooter who can deliver broadcast-quality footage.

His ability to anticipate shots, manage lighting on the fly, and deliver cinematic visuals makes every production smoother. Whether we’re filming a corporate brand story or a full-day event, Ben’s on my A-list.

When a project needs a Director of Photography who brings both technical expertise and creative vision, Ben is the first call.

↓ Learn More About Ben on His Website Here ↓

Clayton Backes

from The Ridge Studios

Roles: Photography | Lead Camera Operator | Lighting

Clayton Backes is a cinematographer and camera operator with The Ridge Studios. We’ve worked together on projects that require a full crew—manufacturing videos, large-scale commercial shoots, and multi-day productions where precision and reliability are non-negotiable.

Clayton understands cameras at a technical level most operators don’t. He’s the kind of crew member who anticipates problems before they happen and solves them without breaking momentum. His professionalism and work ethic make him a trusted go-to when we scale up.

When a project needs an experienced camera operator who really knows what they’re doing, Clayton’s on the crew.

↓ Learn More About Clayton on His Website Here ↓

Ready to start your project?  Schedule a Discovery Meeting today →